Do not sell the event before the operating path exists.
A polished course or event needs more than a landing page. The registration, room, materials, reminders, support, replay rules, and reporting all need to be planned.
Core Setup
- Program title, description, instructor/speaker, and audience.
- Date, time zone, capacity, price, refund/cancellation rules, and access-seat rules if any.
- Registration or ticketing path.
- Confirmation email and reminder schedule.
- Live-room platform and access instructions.
- Materials workspace or resource packet.
- Recording and replay decision.
- Post-event survey and reporting needs.
For Multi-Speaker Events
- Speaker pages and bios.
- Session pages and schedule.
- Sponsor or partner visibility.
- Speaker material deadlines.
- Replay access and permissions.